![]() It sets the vibe of the place and can turn customers into repeat customers. Now, Korporatio's images have a memorable look and a distinct identity:įor restaurants and other brick-and-mortar businesses, interior design is a big deal. We managed to find an actual identity which I like quite a lot, and the time and cost to generate the images are basically none." "Eventually, we tested out DALL♾ and basically fell in love quite quickly. Once he started experimenting with DALL♾, everything fell into place. We didn't have anybody in the company capable of creating good images, and the investment was not quite reasonable to hire somebody each time to create something." ![]() "Before, we were always using the same style of image, which was very flat and not so good. Stefano Covolan, the founder of Korporatio, shared his before-and-after experience with generative AI: That makes it tough to stick out.ĭALL♾, with its ability to generate custom, unique visuals with a consistent style, allows you to create images that consistently reflect your brand. Sure, they have a color-coordinated website template and a logo, but beyond that, there's not much to distinguish each site from thousands of others. Most business websites don't feel like real brands. Chris sent me this DALL♾-generated meta image example:Ī post shared by AI Designed This Product 3. The biggest current use case that they're implementing at scale is generating meta images: those images that represent each article when you paste links into Facebook and other social networks. DALL♾ has significantly impacted our workflow by speeding up the content creation process and allowing us to experiment with different visual styles effortlessly." "We use DALL♾ to generate visual content for our blog posts, social media, and website design. Here’s what Chris Lu, one of Copy.ai's cofounders, told me: Generating meta imagesįor Copy.ai, an AI marketing tool, integrating DALL♾ has sped up the company's content creation process significantly. From content to ideation to product design, you'll see the potential of AI-driven visual content-and hopefully, you'll come away with inspiration for using DALL♾ in your own business. In this article, I'll walk you through six examples of real businesses using DALL♾ in their day-to-day operations. (Why did DALL♾ give my sloth a suit made of hair? We may never know.)īut as entertaining as it is to create random images for fun, DALL♾ is already having an immediate impact in a more practical realm: the business world. Toying around with DALL♾ is a fascinating window into the immense promise of generative AI, along with its shortcomings and quirks.
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